INTARGET GROUP STAND

The objective of the project was to give a clear and immediate display of the company products. The key of the stand was a carefully constructed colour code, where six colours represented a project each, by tying all the exhibition blocks of the product through a single line. The coloured lines worked because they were combined with a specific spatial composition of the blocks that valued the products. In the back part of the stand we introduced a rear-lighted wall with a structure hidden in a space that could also serve as storage, so to economise the small available space.