The name embraces the aim: a new circular pavilion of IBM invites people to come closer and discover new products and services which the company can offer.
The design concept started from this goal and it evolved into a circular shape made of three curved panels; the main one is placed in the centre and is made of wood covered by the screen with graphic. On side there are two clear panels made of semi-transparent plaxiglass material which allows you to see only from the outside inside to discover what is happening in the pavilion.
In front of the system of panels there is a keyboard-stand where people can stay, monitor and discover the products of the company. This object is manufactured from methacrylate material with a particulars texture which is lit up from the inside by the led-light.
The whole installation is illuminated by long white led-lights behind the screen, creating a great atmosphere to kindly invite the customers to come and learn about IBM products.
E&E
2017
Design, Exhibition